Principles Of Marketing By Philip Kotler 13th Edition Pptp
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This article is about the public worldwide computer network system. For other uses, see Internet (disambiguation). Visualization of the various routes through a portion of the Internet. From 'The Opte Project'The Internet is a global system of interconnected computer networks that use the standard Internet Protocol Suite (TCP/IP) to serve billions of users worldwide. It is a network of networks that consists of millions of private, public, academic, business, and government networks of local to global scope that are linked by a broad array of electronic and optical networking technologies.
The Internet carries a vast array of information resources and services, most notably the inter-linked hypertext documents of the World Wide Web (WWW) and the infrastructure to support electronic mail. Most traditional communications media, such as telephone and television services, are reshaped or redefined using the technologies of the Internet, giving rise to services such as Voice over Internet Protocol (VoIP) and IPTV. Newspaper publishing has been reshaped into Web sites, blogging, and web feeds. The Internet has enabled or accelerated the creation of new forms of human interactions through instant messaging, Internet forums, and social networking sites.
The origins of the Internet reach back to the 1960s when the United States funded research projects of its military agencies to build robust, fault-tolerant and distributed computer networks. This research and a period of civilian funding of a new U.S. Backbone by the National Science Foundation spawned worldwide participation in the development of new networking technologies and led to the commercialization of an international network in the mid 1990s, and resulted in the following popularization of countless applications in virtually every aspect of modern human life.
As of 2009, an estimated quarter of Earth's population uses the services of the Internet. The Internet has no centralized governance in either technological implementation or policies for access and usage; each constituent network sets its own standards. Only the overreaching definitions of the two principal name spaces in the Internet, the Internet Protocol address space and the Domain Name System, are directed by a maintainer organization, the Internet Corporation for Assigned Names and Numbers (ICANN). The technical underpinning and standardization of the core protocols (IPv4 and IPv6) is an activity of the Internet Engineering Task Force (IETF), a non-profit organization of loosely affiliated international participants that anyone may associate with by contributing technical expertise.
Contents [hide] 1 Terminology 1.1 Internet vs. Web 2 History 3 Technology 3.1 Protocols 3.2 Structure 4 Governance 5 Modern uses 6 Services 6.1 Information 6.2 Communication 6.3 Data transfer 7 Accessibility 8 Social impact 9 See also 10 Notes 11 References 12 External links Terminology See also: Internet capitalization conventions The term the Internet, when referring to the Internet, has traditionally been treated as a proper noun and written with an initial capital letter. There is a trend to regard it as a generic term or common noun and thus write it as 'the internet', without the capital. The word Internet can be shortened to Net. The term cloud is also for the Internet, especially in the contexts of cloud computing and software as a service. Web The terms Internet and World Wide Web are often used in everyday speech without much distinction. However, the Internet and the World Wide Web are not one and the same.
The Internet is a global data communications system. It is a hardware and software infrastructure that provides connectivity between computers.
In contrast, the Web is one of the services communicated via the Internet. It is a collection of interconnected documents and other resources, linked by hyperlinks and URLs.[1] History Main article: History of the Internet The USSR's launch of Sputnik spurred the United States to create the Advanced Research Projects Agency (ARPA or DARPA) in February 1958 to regain a technological lead.[2][3] ARPA created the Information Processing Technology Office (IPTO) to further the research of the Semi Automatic Ground Environment (SAGE) program, which had networked country-wide radar systems together for the first time.
The IPTO's purpose was to find ways to address the US Military's concern about survivability of their communications networks, and as a first step interconnect their computers at the Pentagon, Cheyenne Mountain, and SAC HQ. Licklider, a promoter of universal networking, was selected to head the IPTO. Licklider moved from the Psycho-Acoustic Laboratory at Harvard University to MIT in 1950, after becoming interested in information technology. At MIT, he served on a committee that established Lincoln Laboratory and worked on the SAGE project.
In 1957 he became a Vice President at BBN, where he bought the first production PDP-1 computer and conducted the first public demonstration of time-sharing. Professor Leonard Kleinrock with one of the first ARPANET Interface Message Processors at UCLAAt the IPTO, Licklider's successor Ivan Sutherland in 1965 got Lawrence Roberts to start a project to make a network, and Roberts based the technology on the work of Paul Baran,[4] who had written an exhaustive study for the United States Air Force that recommended packet switching (opposed to circuit switching) to achieve better network robustness and disaster survivability. Roberts had worked at the MIT Lincoln Laboratory originally established to work on the design of the SAGE system. UCLA professor Leonard Kleinrock had provided the theoretical foundations for packet networks in 1962, and later, in the 1970s, for hierarchical routing, concepts which have been the underpinning of the development towards today's Internet. Sutherland's successor Robert Taylor convinced Roberts to build on his early packet switching successes and come and be the IPTO Chief Scientist.
Once there, Roberts prepared a report called Resource Sharing Computer Networks which was approved by Taylor in June 1968 and laid the foundation for the launch of the working ARPANET the following year. After much work, the first two nodes of what would become the ARPANET were interconnected between Kleinrock's Network Measurement Center at the UCLA's School of Engineering and Applied Science and Douglas Engelbart's NLS system at SRI International (SRI) in Menlo Park, California, on October 29, 1969. The third site on the ARPANET was the Culler-Fried Interactive Mathematics centre at the University of California at Santa Barbara, and the fourth was the University of Utah Graphics Department. In an early sign of future growth, there were already fifteen sites connected to the young ARPANET by the end of 1971. The ARPANET was one of the 'eve' networks of today's Internet. In an independent development, Donald Davies at the UK National Physical Laboratory also discovered the concept of packet switching in the early 1960s, first giving a talk on the subject in 1965, after which the teams in the new field from two sides of the Atlantic ocean first became acquainted.
It was actually Davies' coinage of the wording 'packet' and 'packet switching' that was adopted as the standard terminology. Davies also built a packet switched network in the UK called the Mark I in 1970. [5] Following the demonstration that packet switching worked on the ARPANET, the British Post Office, Telenet, DATAPAC and TRANSPAC collaborated to create the first international packet-switched network service. In the UK, this was referred to as the International Packet Switched Service (IPSS), in 1978. The collection of X.25-based networks grew from Europe and the US to cover Canada, Hong Kong and Australia by 1981. The X.25 packet switching standard was developed in the CCITT (now called ITU-T) around 1976. A plaque commemorating the birth of the Internet at Stanford UniversityX.25 was independent of the TCP/IP protocols that arose from the experimental work of DARPA on the ARPANET, Packet Radio Net and Packet Satellite Net during the same time period.
The early ARPANET ran on the Network Control Program (NCP), a standard designed and first implemented in December 1970 by a team called the Network Working Group (NWG) led by Steve Crocker. To respond to the network's rapid growth as more and more locations connected, Vinton Cerf and Robert Kahn developed the first description of the now widely used TCP protocols during 1973 and published a paper on the subject in May 1974. Use of the term 'Internet' to describe a single global TCP/IP network originated in December 1974 with the publication of RFC 675, the first full specification of TCP that was written by Vinton Cerf, Yogen Dalal and Carl Sunshine, then at Stanford University. During the next nine years, work proceeded to refine the protocols and to implement them on a wide range of operating systems.
The first TCP/IP-based wide-area network was operational by January 1, 1983 when all hosts on the ARPANET were switched over from the older NCP protocols. In 1985, the United States' National Science Foundation (NSF) commissioned the construction of the NSFNET, a university 56 kilobit/second network backbone using computers called 'fuzzballs' by their inventor, David L. The following year, NSF sponsored the conversion to a higher-speed 1.5 megabit/second network. A key decision to use the DARPA TCP/IP protocols was made by Dennis Jennings, then in charge of the Supercomputer program at NSF.
The opening of the network to commercial interests began in 1988. The US Federal Networking Council approved the interconnection of the NSFNET to the commercial MCI Mail system in that year and the link was made in the summer of 1989. Other commercial electronic e-mail services were soon connected, including OnTyme, Telemail and Compuserve. In that same year, three commercial Internet service providers (ISPs) were created: UUNET, PSINet and CERFNET. Important, separate networks that offered gateways into, then later merged with, the Internet include Usenet and BITNET. Various other commercial and educational networks, such as Telenet, Tymnet, Compuserve and JANET were interconnected with the growing Internet. Telenet (later called Sprintnet) was a large privately funded national computer network with free dial-up access in cities throughout the U.S.
That had been in operation since the 1970s. Cartoon Wars Blade Hack Apk Free Download. This network was eventually interconnected with the others in the 1980s as the TCP/IP protocol became increasingly popular. The ability of TCP/IP to work over virtually any pre-existing communication networks allowed for a great ease of growth, although the rapid growth of the Internet was due primarily to the availability of an array of standardized commercial routers from many companies, the availability of commercial Ethernet equipment for local-area networking, and the widespread implementation and rigorous standardization of TCP/IP on UNIX and virtually every other common operating system. This NeXT Computer was used by Sir Tim Berners-Lee at CERN and became the world's first Web server.Although the basic applications and guidelines that make the Internet possible had existed for almost two decades, the network did not gain a public face until the 1990s. On 6 August 1991, CERN, a pan European organization for particle research, publicized the new World Wide Web project. The Web was invented by British scientist Tim Berners-Lee in 1989. An early popular web browser was ViolaWWW, patterned after HyperCard and built using the X Window System.
It was eventually replaced in popularity by the Mosaic web browser. In 1993, the National Center for Supercomputing Applications at the University of Illinois released version 1.0 of Mosaic, and by late 1994 there was growing public interest in the previously academic, technical Internet. By 1996 usage of the word Internet had become commonplace, and consequently, so had its use as a synecdoche in reference to the World Wide Web. Meanwhile, over the course of the decade, the Internet successfully accommodated the majority of previously existing public computer networks (although some networks, such as FidoNet, have remained separate).
During the 1990s, it was estimated that the Internet grew by 100 percent per year, with a brief period of explosive growth in 1996 and 1997.[6] This growth is often attributed to the lack of central administration, which allows organic growth of the network, as well as the non-proprietary open nature of the Internet protocols, which encourages vendor interoperability and prevents any one company from exerting too much control over the network.[7] The estimated population of Internet users is 1.67 billion as of June 30, 2009.[8]. From Wikipedia, the free encyclopediaJump to: navigation, search The American Marketing Association is a professional association for marketers. As of 2008 it had approximately 40,000 members.[1] There are collegiate chapters on 250 campuses.[2] The AMA was formed in 1937 from the merger of two predecessor organizations, the National Association of Marketing Teachers and the American Marketing Society.
It also publishes a number of handbooks and research monographs, widely held by libraries.[3] It publishes the standard industry publications, Journal of Public Policy & Marketing, Journal of Marketing Research, Marketing Education Review, and Journal of Marketing. It is also the exclusive distributor of The Chief Marketing Officer Journal. WEBCASTS Backup To The Future - Vendor Webcast VIEW WEBCAST SPEAKERS: Shane Jackson - Director of Product Marketing for. Gaz Khan - Manager Data Protection Services, Globa. SPONSOR: EMC SPECIAL SECTIONS Information Risk Management Recruitment eBook: Encryption 360 Degrees eBook: Virtualization Security eBook: Understanding GRC Virus Bulletin LEAD STORY Bloxx provides means of filtering personal emails A new email filtering appliance claims to be able to separate business email from personal email, quarantining personal messages until after working hours.
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(VIDEO) Market snapshot: PC virtual desktops on a USB (TIP) ASK THE EXPERTS Peter Wood Chief of Operations - First Base Technologies Topics: Network security threat management Q: What are the advantages of built-in encryption on mobile devices vs. Manual encryption? Is one a more secure method than. VIEW ANSWER INFOSECURITY EUROPE 2010 NEWS Logical and physical security integrated by startup: Overtis Group Ltd has announced a product that combines logical and physical security, which it says could prove useful as a forensics tool. (ARTICLE) Company offers 'low-tech' hard disk destruction product (ARTICLE) ISBS 2010: Attacks hit new high (ARTICLE) SITE HIGHLIGHTS Preventing password fatigue with single sign-on (SSO) authentication: Michael Cobb reviews first steps for establishing a federated environment where users sign into a system once and.
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